BUY BRITISH DAY in the SOUTH - For Buy British Day 2015, Best of Britannia is teaming up with Wayne Hemingway to present an opportunity for a selected number of BOB brands to take part and target 12000+ visitorsTaking place in London’s Kings Cross the event will flow up from Kings Cross and St Pancras Square and into Granary Square, in front of the magnificently restored Victorian warehouse buildings which now houses Central St Martin’s School of Art & Design. The BOB pop-up will be located here as part of the Classic Car Boot Sale event and represents a great opportunity for brands wishing to target our discerning consumer.BRANDS EXHIBITING - A Child Of The Jago, Claire English Jewellery, Dhu Performance Cashmere, Geoff Stocker Pocket Squares, Shackleton Menswear, Alice Robson Jewellery, tailor Susannah Hall, Pinkster Gin, Chelache Knitwear, Faust’s Potions, Victoria Eggs Homeware, Mini, Brompton, ceramics by Tilly Hemingway, Angle & Curve headphones, mens knitwear designer Ross Barr, the Made in Britain campaign and online boutique URSA London.
London - opening hours (10am-6pm)
BUY BRITISH DAY in the NORTH - Taking place in a pop-up retail outlet smack in the middle of Preston’s shopping centre of Fishergate as well as on the Preston Train Station concourse itself, in association with our partners Virgin Trains .Buy British Day represents a fantastic opportunity for brand awareness and direct retail sales to a discerning BOB audience. With a concerted cross-Lancashire marketing campaign in association with Marketing Lancashire, UCLan and Preston City Council, Buy British Day will provide a focus for a limited and carefully selected number of brands. BRANDS EXHIBITING - The Leather Satchel Company, Knitwear by The Shepherdess, Katie King Design homeware, Ayni Chocolate, Swarm Design home textiles, Carradice bike-bags, True Mountain performance sportswear, Carlye’s Enchanted Woods ceramics and lamps, art creations by the Cunning Craftsman, Preston City Art, ceramics by Colette Halstead, Shirley’s Pie’s and the Harris Museum.
Preston - (9am-6pm Saturday / 11am-5pm Sunday)
Our second Buy British Day will be held on Saturday October 3rd 2015. We are determined to focus consumer attention on the provenance and quality of the huge range of amazing products Britain still produces. Ironically the stamp Made in Britain has long been seen as a badge of quality overseas but less so at home. Buy British Day has been launched to try and change that. The BOB team firmly believe that the provenance of what we buy is increasingly important to the UK as well as to the international consumer. When attending BoB, the quality of each item produced is clear, whether it has been created lovingly by hand or in the oldest running factory in the world. Menswear blogger The Grey Fox recently wrote, “In writing about British menswear brands for some years, I’ve come to realise that there is a common thread to them all. They all have fascinating stories to tell; stories about how they started, about their craftsmen and women, their suppliers or the raw materials they use. While my main interest is menswear, the idea of using a story to sell your products is easily transferrable to any industry and product.
You’re a small British brand making leather bags by hand. You started the business five years ago. You had no experience of leather work, but you attended evening classes and talked to a local worker you know. You ran up a few bags for the use of your family. Friends spotted them and wanted bags too; so you made a few for them. It occurred to you to see if you could sell a few at a local craft market. They sold well, so you returned next week. More recently you opened a shop on Etsy and as this did so well you started your own website which now sells almost more than you can make. So, you’ve employed someone to help you and are considering outsourcing more work. A household name has come knocking, thinking about selling your products in its London store… This may not be every story; but it has elements many brands attending >Best of Britannia will recognise. It’s a good story with many interesting features, the early struggles of the entrepreneur, crafts skills being acquired, the business growing well. There are elements that describe your workers’ skills, the tools and the raw materials you use – the leather, wool or wood, the hammers, chisels and beautifully-engineered machinery” These are the reasons that we urge you to Buy British – not just on Buy British Day but all year round – the British economy and indeed the British psyche is depending upon it.
IN ASSOCIATION WITH